戦略プラニング
Putting people firstのエントリー「strategic plannning for the future at Simens」より、
With its "Pictures of the Future" approach, Siemens takes a long look into the future: 10, 20 or even 30 years, depending upon the area of activity. The goal is to identify promising technologies and future consumer wishes and to discover new business possibilities. The result is a coherent vision of tomorrow's world. Here are the important future trends:
2.メソッド
Identifying technologies with major growth potential, recognizing technological breakthroughs, anticipating future customer needs and new business opportunities - Siemens experts are doing all of these things in a systematic process designed to make the company a trendsetter in as many business fields as possible.
The results can be seen in "Pictures of the Future" - visions that employ two opposing, yet complementary approaches: extrapolation from "the world of today" and retropolation from "the world of tomorrow".
現在からの推定と、未来からの回顧。それぞれの詳細が書かれている。
また、そこに載せられている図もgoodだ。
